More on Executive Brands
As I mentioned in my last post, executives with “brands” are few and far between. Here are a two more that I have encountered over the past couple of years, along with the language for the metaphor:
- Corporate Athlete, who helps companies cross the finish line
- Renaissance Woman, who serves IT and [the company] across various disciplines, working with many different people and problems to solve
By the way, the Flying Ace brand mentioned in the last post was further brought to life with an icon for the brand – the Snoopy persona in which he imagined himself to be a World War I flying ace battling his arch rival the Red Baron. If you haven’t looked at it recently, you can check out the most familiar image on Wikipedia on the sidebar at http://en.wikipedia.org/wiki/Snoopy.
If you have a brand complete with language or images to complete the metaphor, I’d be delighted if you would share it.
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3816 Travis Street
Dallas, TX, 75204
214-526-8690
Click Here to
Send Us an Email
www.YellowBrickPath.com
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